Tag Archives: website

General Guidelines: How to Help Search Engines Find and Understand Your Pages

When a user is looking for something on the Internet, they enter a search query, in response to which search engines offer a list of suitable pages.

But how does the search engine determine their relevance? One of the factors is the correspondence of the text on the page to the query being entered. By placing keywords, people let search engines understand that this is the information a user is interested in. More →