In previous article, we have discussed the fundamentals of trigger mailing marketing. Here we will tell you about ways to return the user on your site using personalized mailing.
This list of scenarios and tips actually is basic, and you can develop many more different scenarios. Each business has lots of individual triggers to create marketing mailing. But remember: flooding subscribers with messages is a bad style – choose triggers thoroughly so that users do not come under pressure. More →
Each site has its own requirements for the home page depending on the purpose and subject. Nevertheless, there are general optimization tips, and we will discuss them today.
Start with setting goals: who are a target audience of your site and what tasks it should handle. The home page is the front door, and users should quickly understand the topic of the site and More →
Reputation can influence the development of your business. Here, we are going to discuss how to properly manage it on the network.
Reputational risks are possible in any business regardless of the scope of activities and the size of the organization. Before making a decision to buy goods or order services, consumers are More →
Sites that break rules of search engines can be put under special algorithms usually called filters. As a result, the positions of some pages degrade or the entire site is excluded of the index. Today we will discuss how to find out if the site is penalized by search engines.
In a highly competitive environment, doing own business takes much time and requires considerable effort. Developing small business on the Internet, you have unfortunately no right to make mistakes. We offer you a list of major mistakes that small business owners make: More →
Taking into account the number of available fonts, the selection of fonts is very time consuming and pretty complicated process, in which you should always be guided by the style of your web project. More →
To make visitors stay longer on your website, follow these simple instructions:
- Exclude distracting elements. Often sites contain advertising or other extraneous units. But an abundance of pop-up ads, animated banners and other inappropriate stuff irritates visitors and distracts their attention from the main content. This is a huge drawback which can make the visitor to leave your site. More →
The right words, pushing a visitor to action, make a website content really effective. After all, you should not just say something to users, but also convert visits into some results.
Call to action (CTA) is one of the key elements of the modern internet marketing. How does it work? More →
Most web sites spend lots of money to attract users and to make them register. But what do visitors see when they open a registration form? Usually they see a frightening obstacle course they must overcome in order to register. The more complex is the registration form, the more likely a visitor will leave your site. Let’s discuss the most pressing problems: More →
This article covers a wide range of simple ways to attract potential clients to the site and convert them into regular customers. Combining these tips into a solid mechanism you can considerably increase the customer base in short time.
- Create a business blog. Maintaining a blog is a powerful tool to attract the target audience. But note that you can expect a stream of customers after 50 and more high-quality articles published. More →