Earlier we’ve discussed basic ideas, methods and tools of social media marketing. Now we are going to learn essential steps of creating effective SMM strategy.
1. Determine the main goals. Like any other PR campaign, promotion in social networks begins with setting goals. It is a mistake to believe that SMM is aimed only at collecting More →
Some fundamental ideas of SMM were discussed in our previous article. Here, we offer you some tools and mechanisms to increase traffic and sells through SMM.
The main tools are divided into three classes: white, gray and black. The last two categories More →
Today, successful business cannot do it without promotion in social networks, as this is where most of the potential consumers live. SMM is not a new trend, but rather an obligatory attribute of an advertising campaign. Ignoring such a tool is losing the lion’s share of the audience. In this article we discuss SMM fundamentals. More →
Before you start your landing page promotion, you have to literally bring it to perfection first. Do not hope, that scratchy page will generate lots of leads. You can start the promotion only when the content, design and usability are carefully elaborated.
Here, we offer you some useful ways to promote the landing page. More →
If you know what your consumers really want, then social media can help you promote your brand.
One of the main problems is that many marketers do not realize the true value of SMM. They perceive social networks as a tool for increasing sales, while it is primarily a platform for building good relations with existing and potential customers. Moreover, social networks are More →