Before you start searching for bloggers, look at your target audience portrait again, and also analyze the budget you are ready to allocate for advertising with the help of opinion leaders. If the budget is small, it is better to pay attention to bloggers with 20-40 thousand subscribers. Probably, you can work on a barter basis: More →
Today, successful business cannot do it without promotion in social networks, as this is where most of the potential consumers live. SMM is not a new trend, but rather an obligatory attribute of an advertising campaign. Ignoring such a tool is losing the lion’s share of the audience. In this article we discuss SMM fundamentals. More →
Before you start your landing page promotion, you have to literally bring it to perfection first. Do not hope, that scratchy page will generate lots of leads. You can start the promotion only when the content, design and usability are carefully elaborated.
Here, we offer you some useful ways to promote the landing page. More →
Contextual advertising is one of the most effective and fastest ways to attract customers to your website and improve conversion rates. Despite that fact, many marketers believe that contextual ad is too expensive, especially if the purpose of your targeting are highly competitive keywords and your competitors are large companies. Many business owners give up contextual advertising on the step of calculating budget for keywords. However, there are other options. More →
Mobile promotion is one of the most promising areas of advertising. Still, this type of advertising has a number of specific features that must be considered. You should understand that mobile promotion is a just that very kind of ad that requires special attention to user convenience, as user’s actions are limited with a small screen.
All advertising is partly annoying people, especially when you cannot get rid of it, remove or close it. We offer a list of tips to make the mobile ads comfortable for the user and profitable for the advertiser: More →
If you know what your consumers really want, then social media can help you promote your brand.
One of the main problems is that many marketers do not realize the true value of SMM. They perceive social networks as a tool for increasing sales, while it is primarily a platform for building good relations with existing and potential customers. Moreover, social networks are More →
Nowadays, advertisers prefer to place ads on the sites, not in the search. This article shows why. More →