Monthly Archives: December 2016

Short-term SEO: Common Pitfalls to Avoid

Many customers of SEO companies prefer to conclude short-term contracts to ‘try’ agency services. What is the reason of such a desire?

  • Many are skeptical because they had negative experiences with unscrupulous contractors.
  • Some SEO companies prefer flexibility and try not to enter into long-term contracts.
  • Customers often do not fully understand the essence and the purpose of SEO and are not sure whether it would be useful when ordering service. More →

How to cut the budget for contextual advertising without traffic loss

Contextual advertising is one of the most effective and fastest ways to attract customers to your website and improve conversion rates. Despite that fact, many marketers believe that contextual ad is too expensive, especially if the purpose of your targeting are highly competitive keywords and your competitors are large companies. Many business owners give up contextual advertising on the step of calculating budget for keywords. However, there are other options. More →