Technical rundown: server response status

People get sites as an image in the browser. However, search robots get HTML files with certain encrypted information. For ordinary users it’s just a set of symbols, but for a robot this is a clear instruction for scanning data. In this new article you will find out what is contained in such responses, and what you first need to pay attention to for successful promotion.

The server response might look something like this: More →

How to Make a Good 404 Page

Each user has got a 404 error at least once. As a rule, people immediately leave 404 error page. But if you are the owner of the site, you do not want the visitors you spend money and time to attract just leave. What to do? It is important to correctly configure and design the page that is not found, so that traffic remains on the site. In this article we will discuss how to do this. More →

How does HTTP protocol work?

We write about site optimization a lot, but we rarely discuss technical issues. In the meantime, they are important: a basic understanding of how everything ‘inside’ the site is arranged and how search engines and web resources communicate clarifies the need for some optimization aspects. Today we will try to put a complex topic simple.   More →