5 Effective Content Formats for Your Blog

Basic content strategy helps you keep your head above water. In these articles, we discuss how to make your life easier with a smart content plan for your blog. Sometimes, it may turn out that format change makes your content play with new colours. Previously, we’ve offered you a list of 5 tasks your content must cope with. Here, we are going to take a look at useful formats of content suitable for different tasks. More →

How to Prepare a Blog Article for Publication: Working With Text

Have you hired a skilled copywriter for creating effective texts? Great, but this is only half the battle as finished articles have to be “fully packaged”: this includes proofreading and editing the text, adding images, writing messages and liners for social networks, etc.

In this series, we will go through all stages of raw material processing and show you what tools and approaches can help you not to waste useful content. The first chapter is devoted to working with the text itself. More →

Instagram in a Nutshell: How to Evaluate the Effectiveness of Opinion Leader Promotion?

When the desired profile is found, look at the number of subscribers, the ratio of subscribers and likes, and the number of comments. Check out a couple of posts to see if there are any bots, pay attention to the general view and the quality of the content. If it is ok at first glance, message the blogger and ask for the account statistics and the price. More →

Content Optimization by Your Own Hands: DIY Instruction for Copywriters

In order to write a modern SEO text considering query clusters, you need to collect and analyze data, and make detailed terms of reference for the text. This is a skill that any website copywriter should have. We will show how to optimize texts within the system so that search engines like them. These tips are equally useful for both informational and commercial sites.

What is important to consider when writing a modern SEO text? More →